Develop a rapport with prospects.
Have a sincere desire to help them solve problems, face challenges, or achieve goals.
Control the selling process by establishing up-front agreements with your prospects about the progression of the selling process, and who will be responsible for what.
President, National Marine Manufacturers' Association
"Sandler's transforming us from an order-taking, operational kind of focus, to the sales culture that we need in our organisation in order to be successful.
We could not have achieved those results without the tools that Sandler has provided."